Increasing Visibility to Your Site and Your Online Presence
Whether you’ve been in business for decades or you’re just getting started out, COVID-19 has likely forced you to evolve the way you operate your business. Overcoming the challenges that come with this ever changing “new normal” requires a Herculean effort by business owners and their employees on a daily basis. Nearly 8 months into the pandemic, businesses have slowly started to reopen but uncertainty remains. Sometimes, the only thing that keeps you going is the very thing that got you started: grit and resilience.
That’s the thing about entrepreneurs and small business owners. They’re intrinsically resilient. No one starts a business because it’s easy. No one succeeds without a few failures or false starts. The COVID-19 pandemic is another challenge on a long list of challenges that small business owners have always faced. This is nothing new. Through all of this, small business owners have done what they always do: learn, overcome, and grow.
So what did we learn as business owners? Well, the first lesson is more of a reminder, one many of you have likely already learned time and time again: the best laid plans of mice and men often go awry. Honestly, no one saw this coming when they made their business plan for 2020. Sure, the most cautious business owner might have prepared for down months or perceived “worst case scenarios”. But it was nearly impossible to foresee closing your business for months, going entirely virtual with most of your services and/or retrofitting your physical spaces to accommodate for social distancing. Somehow the universe found ways to challenge businesses in ways they’ve never been challenged before. That was the learning part.
If you were able to adapt and keep yourself in business, you have already tackled the overcoming part.
Contact Ohana Digital to help you business navigate through these trying times. Whether through a website redesign and new content. Or through a digital marketing campaign to reach your target audience. We can help you find your way.