Social Media Optimization also helps drive traffic back to your website. We create and optimize your social media accounts and help optimize accounts already in place. Not only is this important for SEO, but it also helps to build your brand awareness. Getting your brand out on social media increases and drives more traffic to your website.
Content Marketing can consist of blogs, press releases, infographics, and video marketing.
- Blogs serve a dual purpose when it comes to SEO. Firstly, it shows Search Engines that you are constantly updating your website. Secondly, it can help build internal links from your blog page to other relevant pages on your website.
- Press releases are linked to reputable press release websites that will link back to your website. This will help create quality links to your website.
- Infographics are created to combine visualization and content. This can help hold a user’s attention, create brand awareness, increase your search marketing results, and a myriad of other benefits all designed to increase conversions on your website.
- Video marketing is the use of short, rich media videos about you and/or your business. These videos will work a lot like infographics to help create a more attentive user and user experience. It will also engage the user using sight and sound to better to connect to your branding and message.